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Page 1 of 2 SARATOGA CITY COUNCIL MEETING DATE: April 20, 2011 AGENDA ITEM: DEPARTMENT: City Manager’s Office CITY MANAGER: Dave Anderson PREPARED BY: Crystal Morrow DIRECTOR: Barbara
Powell Administrative Analyst II Assistant City Manager SUBJECT: Saratogan Readership Drawing RECOMMENDED ACTION: Randomly draw the name of one person who responded to the Saratogan
readership poll and announce the winner. REPORT SUMMARY: During the February 2, 2011 City Council meeting, the Council directed staff to include an article in the Spring/Summer Saratogan
asking readers to participate in a readership poll. Participants would be entered into a drawing to win a $50 gift certificate for a Saratoga business to be selected by the winner. Participants
would be able to enter the drawing by submitting their name and contact information to the City via the website, email, or phone. The article inviting the public to participate in a
readership poll was published in the Spring/Summer Saratogan, which was mailed to residents in March 2011. The article indicated that the winner of the drawing would be announced at
the April 20, 2011 meeting and contacted by staff following the City Council meeting. FISCAL IMPACTS: The cost of holding the readership drawing is $50. CONSEQUENCES OF NOT FOLLOWING
THE RECOMMENDED ACTIONS: The City will not conduct the Saratogan readership drawing. ALTERNATIVE ACTION(S): N/A
Page 2 of 2 FOLLOW UP ACTION(S): Implement Council direction. ADVERTISING, NOTICING AND PUBLIC CONTACT: Pursuant to Government Code 54954.2, this item was properly posted as a City Council
agenda item and was included in the packet made available on the City’s web site in advance of the meeting. A copy of the agenda packet is also made available at the Saratoga Branch
Library each Monday in advance of the Council meeting. ATTACHMENTS: N/A